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THE PERSONAL TREATMENT

Posted on: Thu 13 May 2010

Milton Keynes Dons FC and MK Dons Sport and Education Trust are delighted to announce the extension of their partnership with employee benefit solutions and financial services specialists Personal Group.

In a continuation of their role as Official Club Partner, Personal Group will again commit their support to a number of Club and SET initiatives, most notably as the Title Partner for the Development of Girls & Women's Football.

MK Dons Chairman Pete Winkelman said: "Since the birth of our relationship last July, Personal Group - a Milton Keynes company of national repute - have been among our biggest supporters and most valued partners.

"Personal Group share our passion and commitment towards enriching the local community through the power of football and, together with the SET, we are proud to secure the continuation of our partnership."

Personal Group

Nigel Brittle, Group Chief Executive for Personal Group, said: "We are delighted to continue our involvement with MK Dons. As a company based in Milton Keynes we look for ways to support the local community and businesses.

"By continuing our partnership with MK Dons we are investing in the local community and supporting some of the fantastic work SET is engaged in."

As part of the agreement, Personal Group will continue their official sponsorship of both the Club's Matchday Magazine and its Official Website mkdons.com. Their logo will also continue to adorn the shirts of the MK Dons Ladies - a team officially launched in the South East Combination for the 2009/10 season with Personal Group's support.

Their increased investment will also see the expansion of MK Dons SET's Girls and Women's initiatives in the community, including subsidised coaching in the local area, coach mentoring and the introduction of Generation Female Football - a project to work with women from disadvantaged areas across generations within family and social groups.

MK Dons Ladies

MK Dons Ladies have enjoyed a successful first season with the support of Personal Group.

 

Personal Group's support will also benefit the MK Dons Ladies through the introduction of a reserve team, an increased catchment area for women's trials and ongoing support for the Girls' Centre of Excellence.

John Cove, Chief Executive for the MK Dons Sport and Education Trust, said: "With the growing popularity of MK Dons Ladies FC and the success of the Centre of Excellence, more and more girls are participating in sport in Milton Keynes and the surrounding areas.

"This will be shown as the SET rolls out 'Generation Female Football' - a project aimed at engaging hundreds of new participants in our expansion areas. We will be starting this by putting some of the female staff from Personal Group through their paces over the summer in a master class.

"We would like to personally thank Nigel Brittle and his team for their enthusiasm and support and are proud to have Personal Group continuing as our Title Partner for Girls and Women's Football."

For more information on how MK Dons can help your business, contact the Commercial Department on 01908 622884 or email james.parkinson@mkdons.com

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